APA
Kapterer J. N., . (2009). Strategic Brand Management. New Delhi: Academic Faundation.
Chicago
Kapterer Jean Noel, . 2009. Strategic Brand Management. New Delhi: Academic Faundation.
Harvard
Kapterer J. N., . (2009). Strategic Brand Management. New Delhi: Academic Faundation.
MLA
Kapterer Jean Noel, . Strategic Brand Management. New Delhi: Academic Faundation. 2009.