APA
Bellur and Bearkman, . (1987). Readings in Marketing Management. : HPH.
Chicago
Bellur and Bearkman, . 1987. Readings in Marketing Management. : HPH.
Harvard
Bellur and Bearkman, . (1987). Readings in Marketing Management. : HPH.
MLA
Bellur and Bearkman, . Readings in Marketing Management. : HPH. 1987.