TY  - BOOK
AU  - Wells Moriarty Burnett
TI  - Advertishing Principles and Practice
SN  - 978-81-317-1414-0
U1  - 659.1 
PY  - 2007///
CY  - New Delhi
PB  - Sauabh Printers (p) Ltd. 
KW  - Management
ER  -