APA
Pitts R. A. a. L. D., . (2004). Strategic Marketing. New Delhi: Academic Faundation.
Chicago
Pitts Robert A and Lei David, . 2004. Strategic Marketing. New Delhi: Academic Faundation.
Harvard
Pitts R. A. a. L. D., . (2004). Strategic Marketing. New Delhi: Academic Faundation.
MLA
Pitts Robert A and Lei David, . Strategic Marketing. New Delhi: Academic Faundation. 2004.