Strategic Marketing (Record no. 1513)

MARC details
000 -LEADER
fixed length control field 00432nam a22001697a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180821143636.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160524b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 981-243-139-X
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 4503
Classification number 658.4012
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Pitts, Robert A and Lei, David
245 ## - TITLE STATEMENT
Title Strategic Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Delhi
Name of publisher Academic Faundation
Year of publication 2004
300 ## - PHYSICAL DESCRIPTION
Number of Pages 525p,
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Lost status Damaged status Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Koha item type
    MANAGEMENT JRU Library JRU Library SHELF-64-L 24/05/2016 PURCHASE 395.00 658.4012 4503 Books
    MANAGEMENT JRU Library JRU Library SHELF-64-L 24/05/2016   395.00 658.4012 4504 Books
    MANAGEMENT JRU Library JRU Library SHELF-64-L 24/05/2016 PURCHASE 395.00 658.4012 4505 Books
    Reference JRU Library   SHELF-30-F 24/05/2016   395.00 658.4012 4506 Books