APA
Wells B. a. M., . (2002). Advertising Principles and Practice. New Delhi: PHI.
Chicago
Wells Burnetl and M, . 2002. Advertising Principles and Practice. New Delhi: PHI.
Harvard
Wells B. a. M., . (2002). Advertising Principles and Practice. New Delhi: PHI.
MLA
Wells Burnetl and M, . Advertising Principles and Practice. New Delhi: PHI. 2002.